Short or long, thick or thin, straight or wavy, we all want our hair to feel great and look fabulous. Yet, often a great price is being paid.
Whatever gets put on your skin or scalp is going to be absorbed into your body. Most hair care products contain chemicals and toxic ingredients that are hidden – listed under names that misrepresent what they truly are.
Coal Tar is a carcinogen linked to causing lung cancer. Though recognized and banned in Europe as dangerous to use in hair care products, North America has no such ban. It is listed as a color + number.
Lead is another known carcinogen that can cause cancer, yet some hair care companies continue to use it in their products.

Sodium Lauryl Sulfate is one of the most popular and most commonly used harmful chemicals. It isn’t always easy to detect as it comes under various names, including laureth sulfate and ammonium laurel sulfate. SLS is used in cleansing agents and industrial detergents, such as garage floor cleaners.

Isopropyl is an alcoholic chemical that is found in wood finish and antifreeze because of its ability to dissolve oils.
It will dissolve the moisture in your hair. Fumes can cause headaches, dizziness, and nausea.
Propylene Glycol is a harmful chemical that has been highlighted by The United States EPA as being one of the top 10 hair care ingredients that can damage your health.
If you’ve got an itchy scalp, it may be the propylene glycol.

Parabens are one of the most popularly used preservatives in the cosmetic industry. It can tamper with hormone function, and be a contributing factor to the development of breast cancer.

Synthetic Colors can cause scalp irritation and skin sensitivity.

Paraphenlyenediamine / PPD is a harmful chemical that is bad for your skin and can compromise your Immune System.

Perfume can mean just about anything and is usually toxic. Perfumes in hair care products may contribute to allergic reactions and nausea.

The Good News: there is a unique solution that has been formulated for all hair types (dry, normal, oily, chemically-treated and color-enhanced) that helps promote and maintain a healthy scalp and healthy hair.

True Elements Hair Care is a combination of natural ingredients with no potentially harmful chemicals that are commonly found in commercial brands.
Both shampoo and conditioner contain quality, natural ingredients, such as Aloe Leaf Extract, Bentonite, Pro-Vitamin B5, Vitamin E, Copper Gluconate, Peppermint Oil and Germanium that work together to clean, moisturize, condition, help treat the scalp and stimulate hair growth, and help promote antibacterial, anti-free radical activities.

There are no harsh and/or harmful ingredients, such as sulfates, parabens and PEGS, which can strip hair of its natural oils, damage the scalp’s protective barrier, promote the growth of microbes and irritate the skin.
This is the only shampoo and conditioner in the marketplace that contain Magnetic Particles, which provide mechanical stimulation and movement in the shampoo and conditioner to help provide a long lasting deep condition to the scalp and hair.
FMI, refer to the ‘Toxic Twelve List.’
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